RSS is a lightweight XML format designed for sharing headlines and other web content. RSS, or RDF Site Summary, format is an easy way to generate standardized content that can be reproduced on other websites. One of the most useful functions for an RSS feed using your eConnect account is to create an archive of sent emails. Using RSS-aware programs, called news aggregators or newsreaders, your site can get headlines and summaries representing each Edition you've sent out that links to the web pages created on eConnect servers representing each full Edition.